MEET OUR TEAM- Introducing Hugh Hardy

Posted on 21 May 2019, 10:05 a.m.

"We had a fantastic place that we were going to sell. We had it booked in for a private auction. On the morning of the auction, one buyer pulled out on route and as we arrived at the place the other buyer rang to say: “Look, I am coming but as a courtesy I am not going to bid”. And I thought: don’t drop your bundle, stay calm, blinkers on, and this is when focus came in. I knew the buyer, I had met them twelve years ago and we had formed a relationship. That’s when it all begins. Little actions you take have huge ripple effects later on in life. Instantly I knew what they had and where they were coming from, and it made sense that this property would work for them. So that is when the penny dropped. We ended up going into one of the bedrooms and I shut the door, and I said: “talk to me about this, what is it?” They said we are interested but wanted to sell their property again and were not sure whether they wanted to commit yet. I have acquired, followed, and tracked the market in Toorak and South Yarra, in those key areas, for nearly thirty years. I have got a long memory of sales and their relevance, and how they translate to the current market. You can quickly translate that into action and words, and deeds, and you know who to call. For example, you can look at a house and go I know that one person I can call who will like that house because you met them five or ten years ago or their kids are looking for it. It is like pulling the old phone plug out and putting one in and the deal is done. We had sort of a principal conversation about that, where they would buy it and we would endeavour to sell their property within a certain window of time. It was agreed to and there was a window where we really had to pull a rabbit out of a hat and make it happen. We put it in for a private auction campaign, which we did, and it was the right time and the right place, but we also knew when to sort of strike to make that deal happen. We set a record price in Toorak at the time, I still think it one of the record prices on a land basis. That is putting the deal together on both sides of the equation, that was the best feeling for us and they were really happy, and our vendors were ecstatic."

LISTEN to Hugh's story here:

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